Producers: `Cavemen' Not Racial Metaphor
BEVERLY HILLS, Calif. (AP) - The producers of ABC's new "Cavemen" said Wednesday the comedy is much more than the insurance company commercials that inspired it, but isn't designed to be an ambitious allegory about race.
BEVERLY HILLS, Calif. (AP) - The producers of ABC's new "Cavemen" said Wednesday the comedy is much more than the insurance company commercials that inspired it, but isn't designed to be an ambitious allegory about race.
Geico's TV spots show highly evolved but shaggy-looking cavemen chafing at misconceptions about their sophistication and intelligence. The series, debuting Oct. 2, follows another trio of Cro-Magnons facing prejudice as they try to fit in contemporary society.
"If the show works, it will work because people care about these three guys under a lot of makeup and ... can relate to their problems and find them charming," producer Mike Schiff told the Television Critics Association's summer meeting.
The pilot is being re-shot, ABC said. The network and producers said they decided it jumped ahead too far in the characters' lives and failed to establish them properly.
One reporter asked why the cavemen don't ease their way by getting a shave and a haircut.
"There's a name for those kind of people, and they're called 'shavers,' and the cavemen community looks down on them," Gordon said.
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